Last Updated: April 1, 2008

 
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Spend The Summer
In 45rpm!

Simply click on the photos to get a better look at what's currently
happening in each store.

If you're interested in what great 45rpm pieces are coming for summer, click on the "Badou R Ai 45" symbol on the left and you can view pages taken from our look-book for the current summer 2008 collection. If you see anything that catches your eye while browsing through the pages, or if you have any questions about the items that you see, please feel free to "Drop us a line" or give us a call at either location!

Upper East Store 1.212.737.5545 Cotton wool vest Ivy league Beach & Work
  We would like to introduce our bespoke distress ordering service for our premium denim line “Hon Ai Denim.” Hon Ai Denim products are thread dyed by hand 24 times with natural Japanese Aizome plant indigo. The difference between Hon Ai Denim and our standard denim is that the antique shuttle looms we use have been slowed down significantly in order to achieve a handmade quality to the fabric. Three different washes will be available for custom distressing done by hand: a 2 year distressed wash will be $300, 5 year will be $500 and a 7 year for $700. You will have the option to specify points of distress, such as whiskers behind the knees or distressing at the hem and on edges of the pockets. Some changes may be made to the standard distressing for additional charges. We will also be offering sterling silver hardware for Hon Ai Denim: Large button fly button for $26 each, small button fly button for $22 each, and silver rivets for $12 per piece. It takes about a month to complete the bespoke service. Please come in person to discuss your bespoke order at our flagship store at 17 E. 71st St. as this service will not be available for telephone orders.

 

Soho Store 1.917.237.0045 Supergauze Henry Cuir Jackets
  New for 2008 we’ve fine-tuned our classic one-wash Sorahiko! The improvements are subtle yet make a remarkable difference. The whole silhouette of the Sorahiko ‘08 has been changed to eliminate excess fabric throughout the legs of the jean to give it a bit more sophisticated look. In an effort to keep a sleek look throughout the leg of the jean we’ve given it a very slight taper from the knee area down to the hemline. Even the stitching has evolved with the rest of the jean. We used different gauge threads with brighter color throughout the jean to give the denim a sharper look. The rise in the rear is slightly deeper to make a bigger difference between the front and the back, which makes the yoke on the back more stable along the waistline. It’s more comfortable on the hips because of better support on the hip-line and actually creates less sag in the seat!